Top 5 Beauty Retail Apps on iOS in Egypt Q4 2022

In the fourth quarter of 2022, the top 5 beauty retail apps on iOS in Egypt exhibited varied performance trends in terms of weekly downloads and active users. Here’s a closer look at their metrics:

باث&بودي وركس saw fluctuating weekly downloads, peaking at 3.2K in the week of October 31. Active users initially rose from 4.2K at the end of September to a peak of 7.3K by October 31, before experiencing a decline to 4.9K by the end of December.

Feel22-Your Beauty, Your Terms demonstrated consistent downloads, with a notable spike to 708 in the week of November 7. However, the latter part of the quarter saw a significant drop, ending the year with just 111 downloads in the final week of December.

Mazaya Stores maintained a steady download rate, with a slight increase from 361 in late September to 528 in the week of November 21. The downloads then tapered off, concluding the quarter with 205 downloads in the last week of December.

EVA Cosmetics experienced a significant uptrend in weekly downloads, starting from 216 at the end of September and peaking at 636 in the week of December 19. The downloads saw a final dip to 192 in the last week of the quarter.

FACES Beauty – فيسز had a modest start with 177 downloads at the end of September, reaching a peak of 359 in the week of November 21. Active users saw a gradual increase, starting at 1.1K and peaking at 1.5K, before slightly declining to 1.2K by the end of December.

This data, sourced from Sensor Tower, highlights the dynamic trends of these beauty retail apps on the iOS platform in Egypt during Q4 2022. For more detailed insights and analytics, visit Sensor Tower.